2008 Archives

GeniusPro™ "Must Have" Solution During Economic Downturn

Genius.com "Instant On" SaaS Offering Drives B-to-B Revenue and Sales Productivity



San Mateo, Calif., October 22, 2008 - Genius.com Incorporated®, the leading on-demand provider of B-to-B marketing solutions for sales and marketing professionals, today announced game-changing success that customers in the hardest hit areas of the economy are having with GeniusPro. With GeniusPro, Genius.com is answering the call for SaaS technologies to lead the economic recovery that has gripped markets worldwide.

With GeniusPro Sales and Marketing, professionals get the combined benefits of SalesGenius® and MarketingGenius® and can easily create email campaigns and immediately track which prospects open their emails and then click through to the corporate website. The Genius Tracker instantly alerts Sales when prospect activity occurs and Sales gets a Tivo-like page by page replay of the prospect’s site visit. With GeniusPro customers will instantly know which prospects are most interested and what they are most interested in. Importantly, Sales and Marketing can work together to make sure that every opportunity is captured and receives appropriate follow up.

"Genius is helping companies find qualified opportunities, not just more leads. Closing more business faster to generate top line success is essential in today’s challenging economic times," said David Thompson, Co-founder and CEO of Genius.com. To read more about David’s views on how marketing can help drive sales during the downturn go the MarketingGenius blog.

Genius is helping companies find qualified leads and close more business to generate top line success in today’s challenging market conditions.

"’No lead left behind’ is our mantra here at Redstone Properties and Genius plays a vital role in making sure that we don’t miss out on a single opportunity. We closed deals within 2 weeks of implementing Genius and we are 100% confident that it makes us money every day we use it," said Allen Jezouit, Marketing Director at Redstone Properties, a nationwide land developer.

"In this economy, Genius has proven to be a very effective solution that helps us quickly reach and qualify prospects. It is a solution we rely on every day and has helped us grow our pipeline substantially," says Peter Grace, VP of Sales of ADX, a provider of B2B supply chain integration services.

With GeniusPro, Genius.com customers get a cost-efficient subscription-based sales productivity solution that requires no IT involvement or an expensive consulting program to implement. Unlike other solutions, Genius can be up and running in minutes, quickly turning qualified leads into sales.

About Genius.com
Genius.com Incorporated creator of SalesGenius® and MarketingGenius®, is the leading on-demand provider of B-to-B marketing solutions that enable frontline professionals to quickly identify and connect with their best prospects, without IT. Genius solutions instantly deliver personalized email campaign and website visit results to both Marketing and Sales, dramatically improving lead generation and qualification.

Genius.com is a Sales 2.0 leader, with over 500 corporate customers using Genius.com's unique technology to automate email marketing and lead generation campaigns that deliver the most qualified leads directly to frontline Sales reps, so they can immediately qualify and follow-up on their best opportunities. Genius.com is a privately held company, funded by Accel Partners, Mohr Davidow Ventures, Emergence Capital and Walden International, with headquarters in San Mateo, CA. For more information visit www.genius.com or email info@genius.com.



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