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It's No Time to Forget About Innovation By Janet Rae-Dupree, New York Times: New York Times interviews Genius CEO on the opportunities for innovation in a slower economy.
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InsideCRM interviews Genius CEO InsideCRM: The CEO and co-founder talks about marketing automation and its value during a recession.
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Genius.com B-to-B marketing solutions signs with big U.K. reseller By Christopher Hosford, BtoB: SalesGenius and MarketingGenius will both be resold in the U.K. under the name BT Smart Marketing. BT said it has more than 1 million customers that will be able to avail themselves of the rebranded products.
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BT bundles up SaaS for SMBs By Phil Wainewright, ZDNet.com: Last week, BT announced the fruits of a partnership with San Mateo-based Genius.com, whose email marketing solution lets sales agents track a customer in real-time as they browse a company's website in response to a marketing email.
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What Does Sales 2.0 Actually Mean? By Pam Baker, Inside CRM: "We have a fanatical devotion to sales reps and we have designed our products to appeal to salespeople by actually helping them close the deal, as opposed to just reporting their movements to management," said Genius.com Inc. CEO and co-founder David Thompson.
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: October 31, 2008 Customers Rated Genius.com Top Marketing Solution on Salesforce.com's Force.com AppExchange; October 22, 2008 GeniusPro™ "Must Have" Solution During Economic Downturn; October 17, 2008 Former WebEx Marketing Chief and Genius.com CEO Launches MarketingGenius Blog; October 13, 2008 Sequel to Sold-out Sales 2.0 Conference Planned for March, 2009
: September 10, 2008 Global Telco Giant, BT to Resell Genius Products to Its One Million SME Customers Read More; September 4, 2008 SaaS Industry Leaders Join Genius.com as Company Expands Operations and Client Services; September 4, 2008 Genius.com Announces Expanded Client Services to Maximize Customer's Sales and Marketing Efforts
: June 25, 2008 Genius.com Launches MarketingGenius® as part of new Genius Pro™.